Google introduced Sidewiki a short time ago as a tool for anyone to leave useful information about a website for others to stumble upon later. It’s an incredibly democratizing system because anyone can use it to post virtually anything on any site. That capability alone makes Sidewiki an irreplaceably valuable tool; however that’s not the only endeavor Sidewiki has proven to be useful in.

Sidewiki is an unexpectedly effective new canvas for creative minds to broadcast their message. The possibilities for creativity within Sidewiki are practically endless.

If you have something to express, Sidewiki offers a forum where creative expression is not only possible, it is encouraged. Make sure to keep up to date with what the minds at Sidewiki are up to by following the official Google Sidewiki Twitter account, where you’ll get access to the latest news and contests out there in the Sidewiki universe. It’s always best to get information straight from the horse’s mouth.

It’s also important to keep an eye on Sidewiki if you own a website. In fact, there may already be Sidewiki posts made on your website right now. Users’ comments can be good or bad, so it’s not a bad idea to keep track of what’s being said about your website, and join that conversation. By doing this, you gain instant feedback on your company and its products or services directly from your customers, and you can provide instant feedback to them.

At The Social Den we use Sidewiki equally for artistic and informational purposes. You might see northwallace’s poetry, a short story by bridgermind, or a quick website review from ryanreaction on your Sidewiki adventures. If you do, make sure to join the conversation yourself—that’s what makes tools like Sidewiki grow to be fun and interesting.