20 October

‘Witch’ is Scarier?

‘Witch’ is Scarier?

Halloween is quickly approaching, and with it comes ghouls, ghosts, goblins, and bad content. We came up with a spooky list of ‘scary’ and ‘not scary’ content. Can you discern which of the examples is scarier?

A. “Our company is better than any other company in town, so we are the best.”
B. “Our company prides itself on being one of the best in the industry.”

15 October

Good Content; Let There Be ‘Write’!

Good Content; Let There Be ‘Write’!

Your content should be a light amid the nebulous darkness of the world wide web. With so much random information out on the internet, every article you post should seek to rest a ledge or two above that of the norm. Moreover, each piece of content you publish should project a positive light on your brand and website as a cohesive whole.

It doesn’t matter if you lack a writing degree, your audience will judge your site by the level of professionalism you present, or the lack thereof. Here are some things to meditate on when making sure your content isn’t summed up by its mistakes, but rather commended by its attributes:

10 October

Top 5 Reasons Good Content Rocks

Top 5 Reasons Good Content Rocks

1. A Website is Nothing Without Content – Imagine walking into a great looking store only to find it completely empty. This is how a website without content feels; pretty lines and graphics convey little when lacking words to grab your audience’s attention. 2. Search Results – Google, Yahoo, Bing, etc., utilize written content and […]

11 September

Welcome to the New Social Den

Welcome to the New Social Den

Cough Cough, excuse us while we cough out the last of our old website. My name is John Clay, one of the founders of Social Den. Social Den was started over 5 years ago with the focus and goal of helping companies merge into the fast-lane of social media driven marketing and communication. Together with the help of analytic software and Online ROI web trackers we were able to help numerous companies establish a foothold within the social world of web 2.0. The key to success with every one of our clients was being available around the clock, and completely immersing our team within each individual company…

9 February

Good Social Media is 100% Organic and Original

Good Social Media is 100% Organic and Original

I am constantly asked a question regarding copy and pasting social media posts from one platform to another, and the benefits of running a robot program that simply auto publishes your Facebook updates over a plethora of communities. Seems like it would be the easiest way to control all of the social realms without the hassle of having to go through each one. Well, if this is how you think, then you have yet to grasp the true concept of social media. Social media is an intense undertaking, and it should be ran by at least one full-time employee (someone inside the company that knows it well). It should never involve copy and pasting anything.